Social Media News 1/19/10

What will Google and Apple go head-to-head on next? I think it’s going to be geographically sensitive ads. Apple submitted a patent which details how the iPhone could potentially pick up location-aware ads and apps for immediate and automatic download. Google was awarded a patent which teases real-time digital ads overlain on billboards and signs seen from Google Maps street view.  It’s really interesting that news of these patents got picked up by the media in the same week.

Another thought to ponder is what does local, on-the-go mobile advertising mean for the likes of Yelp, Foursquare and Gowalla? Will one of these location-based social networking portals discover a new revenue model in location-based advertising?  Maybe, maybe not. Leave a comment and tell me what you think. Each day, we’re moving closer to having our digital content on any screen, at any time, at any place. Marketers need to keep that in mind.

Many bloggers and industry analysts have pointed to how our society uses social media in a time of crisis.  Haiti, of course, has seen a huge reaction in social media- the devastating loss and suffering has touched people from around the world. Like most people, I’m sure, I first heard of the news through my social media channels. And through social media, the Red Cross has raised an astounding $5 Million towards their rescue effort in Haiti. Below is a special section about the reaction to Haiti in social media.

Haiti & Social Media

The Earthquake in Haiti, Social Media, and Me: A Personal Reflection (Ad Age)

Red Cross Raises $5,000,000+ for Haiti Through Text Message Campaign (Mashable)

President Obama Finally Tweets – For Haiti – In Third Person (TechCrunch)

Haiti Earthquake Disaster: Google Earth, Online-Map Makers, Texts “Absolutely Crucial” (Fast Company)

Tweak the Tweet: New Twitter Hashtag Syntax for Sharing Information During Catastrophes (Read Write Web)

Mashable

Why Social Media Isn’t for Everyone

Local Faceoff: Yelp vs. Foursquare vs. Gowalla

Tech Crunch

YouTube Helps Vevo Overtake MySpace Music In The U.S. (Plus, Top Ten Music Properties)

Fast Company

iPhones Might Get Automatic Location-Aware Ads

Ads in Google Maps Street View: A Sign of Things to Come

Channel Web

Facebook Offers Free McAfee Software To Users

Google Docs Play Intensifies Cloud Storage Competition

Yahoo! News

P&G floats selling products on its own website

Apple may wipe slate clean for new tablet computer

Read Write Web

Google Plans to Upgrade Old Billboards in Street View

Twitter’s Growth Slows Dramatically

Blogs and Other News Sources

Google Docs gets file uploading, but no direct desktop sync (Ars Technica)

Netflix on Wii Won’t Challenge Microsoft, Sony (PC World)

Google Wakes: Dreams of Internet openness in China appear to be a fantasy (Forbes.com)

Google begins replying to more Nexus One complaints (Computer World)

Social Media News 12/14/09

After months of rumors and speculation, it’s official: the Google phone is real. It’s called the Nexus One, and several Googlers (Google employees) have been issued beta devices and are using them now. Google has been working on a partnership with T-mobile to offer the phone at a discount, after Verizon turned down the deal. However, the Nexus One will not be exclusively sold through T-mobile, it will be an unlocked device (unlike how the iPhone is tethered to AT&T). News about the Nexus One is all over the web, but a good place to start is with this Mashable article.

More changes to how Facebook handles privacy settings.  With an update last week, users can now set privacy settings for each wall posting separately, and now Facebook profile information can be indexed by search engines (which has implications for real-time search). Be sure to read up on the changes from cnet News and PC World.

Holiday shopping is in full swing, and analysts have reported an up tick in online shopping this season. New research from comScore has shown just how much social media is effecting holiday shopping.  Check out this TechCrunch article for details, stats and charts.

A great article from ChannelWeb discusses Google and Apple’s dance with acquisitions. Earlier, Social Media News reported Google’s acquisition of AdMob. Recently, Apple just purchased online music streaming service LaLa, which may revolutionize the way Apple sells music.

Mashable

What Do Goo.gl and Fb.me Mean for Bit.ly?

8 Must-Have Traits of Tomorrow’s Journalist

Friendster’s Fate: Sold to Malaysian E-commerce Giant

Facebook Connect: 365 Days, 60 Million Users, 80,000+ Web Sites

What Do Seniors Do Online? Visit Facebook and YouTube, of course [STATS]

Nexus One: T-Mobile Partners on Google Phone

Ad Age

Augmented Reality Is Overhyped And Abused

Tech Crunch

Apple Brings iTunes Gift Cards To Its Facebook Fans, With Help From Black And GroupCard

Online Holiday spending Reaches $16 Billion; Social Media Continues To Influence Purchases

MySpace Kills Off Imeem API Without Warning Developers

Yahoo! News

How fakes sites trick search engines to hit the top

What the Apple-LaLa Deal Cpould Mean for Video Streaming

cnet News

Facebook backtracks on public friend lists

Facebook details new privacy settings

Fast Company

Today’s vision of Tomorrow: All Your Music in the Cloud

Major Print Publishers Gang Up to Pre-empt Apple, Already Make Mistakes

Cheddar for Tweets: @HuffingtonPost’s Twitter-Based Revenue Scheme

Blogs & Other News Sources

Facebook Simplifies Privacy Options (PC World)

Love The One Your’re With: Apple Wanted AdMob, Google wanted Lala (Channel Web)

HarperCollins Joins Ranks Of Those Delaying E-Books (WSJ)

Online, Offline, No Line (WSJ)

Google ponders risky Android solo act (CNN Tech)

Social Media News 12/7/09

Social Media News from 11/14/09 covered Rupert Murdoch’s statement about preventing Google from indexing News Corporation publications. This week, Google announced an update to its “First Click Free” program, partly in response to Murdoch’s threats I’m sure. First Click Free allows web users to access paid content, like news from newspaper websites, for free if they found that content through Google search. Now Google is giving more control to publishers, allowing them to lock out unregistered users after a defined number of page views. Google allows paid content providers to limit up to five free page views, per day- after that, users would be redirected to a registration page. Google search plays a huge role in helping users discover paid content, providing a significant amount of site traffic to many of these large publishers. So it makes sense for publishers to allow their content to be indexed by Google. However, publishers of premium content are also interested in making a profit. It will be interesting to watch what happens now, if News Corp. really does decide to completely block Google indexing, and if they decide to make an exclusive deal with Bing. If you’re still confused about First Click Free, check out this great 5-Click FAQ from Wired.

Google also announced a deal with Twitter this week to integrate the microblogging site with its own social media service, Google Friend Connect. That’s really interesting, because Google and Twitter are both in the race for real time search, so in a way Google and Twitter are competitors. It’s also interesting in light that Yahoo! and Bing have recently made deals with Facebook, and Google has yet to follow suit. Check out the Bing announcement here, and the Yahoo announcement here.

Speaking of Facebook, there’s a lot of talk about Mark Zuckerberg’s announcement of privacy changes. If you’re worried, don’t be. The announcement, which was posted in a Facebook note to users, doesn’t reveal sweeping new privacy changes. It does say that Facebook is doing away with regional networks, which is a good thing. This only relates to privacy in that you won’t be able to share your photos and posts to all of your selected regional network, which would be the town you live in or the college you attended. If you’re anything like me, you didn’t do that anyway. Users have always had the option to select who sees what, and I generally limit my content to Friends, or Friends of Friends (if you need help understanding how to manage your Facebook privacy settings, leave a comment).

A more significant bit of Facebook news came from Mashable in a reveal of screenshots for the next redesign. This interface update is more extensive than the simpler News Feed/Live Feed update. I’m looking forward to the launch, these new layout changes should improve Facebook’s engagement and usability.

The best tablet computer interface that I’ve seen to date is this demo from Sports Illustrated. SI appears to be moving in the right direction transitioning from print to digital media.

If you’re considering a new mobile site, or looking to improve, check out this article from WSJ: Squeezing Web Sites Onto Cellphones.

Wrapping up, I wanted to point out two important articles from Brandweek. Be sure to read Why Social Sites Are Less Friendly to Video Ads, and A Marketer’s New Worry: Are My Ads Retweetable?

Mashable

Facebook CEO: Prepare for Some Big Privacy Changes

5 Big Changes to Watch in Facebook’s Upcoming Redesign

Microsoft Launches its own Twitter… in China

WSJ

FCC Seeks Revamp of Phone Subsidy

Squeezing Web Sites Onto Cellphones

Media Post

Bing And Facebook Launch New Photo Contest

Ad Age

Sports Illustrated Readies Digital Version for Tablets

Brandweek

Why Social Sites Are Less Friendly to Video Ads

A Marketer’s New Worry: Are My Ads Retweetable?

Geotargeted Display Ads Poised for Growth

IRI Unveils Service for Measuring Online Ad Effectiveness

JC Penney’s ‘Doghouse’ Lives to Bark Another Season

Fast Company

New Layar Makes The World Your Augmented Reality Show

With Redesign and Twitter Deal, Is Google Growing Up?

Blogs And Other News Sources

Yahoo! Extends Facebook Integration to Bring Together Social Experiences From Across the Web (Mercury News)

The Fall Of Bing (Seasonal Release, That Is) (Tech Crunch)

New Data: Canadians Embrace Social Technology (Groundswell)

Placating Publishers by Limited Links: A Google 5-Click FAQ (Wired)

Social Media News 11/14/09

It’s been known for a while that Rupert Murdoch has no love for Google. However, this week was the first time the leader of the second largest media conglomerate (News Corp.) said that he will prevent his news from being indexed by Google. That’s including sites like WSJ.com. It sounds like Murdoch is quite serious about the claim, even though sites like WSJ.com could lose 25% of its traffic or more, according to some estimates.

Then a few days later, TechCrunch Europe published this article detailing a secret presentation by Microsoft to various leaders of UK news media. According to the article, Microsoft is developing something known as ACAP, “Automated Content Access Protocol,” to index content like news stories on Bing in a more robust way than Google’s robots.txt protocol. If a significant amount of news media corporations get on board with the new indexing protocol, it will have a serious damaging effect on Google’s popular news search, news.google.com.

Though it may be bad news for Google in the news media industry, the communications industry might be looking up. On Thursday Google announced that it had purchased Gizmo5, which will power Google Voice with VoIP capabilities. This move makes Google Voice a serious competitor for Skype, and could also be a really nice addition to Google Wave.

In the same week, Google also purchased the popular mobile advertising platform, AdMob, for $750 Million. With this deal, Google now has a powerful mobile display advertising product that it can add to its existing mobile search advertising offering.

Twitter is in the process of rolling out its Retweet feature, though the public launch of the feature may take a little longer than expected. Prior to this announcement, retweeting has been an established norm in the Twittershere but has not been officially supported by the Twitter API.  Due to its enormous popularity the Twitter developers have been working on incorporating the retweet action to become an official part of Twitter.com, but apparently they are still trying to figure out exactly how to do it.

Now here’s an interesting story in the world of social gaming. Personally, I avoid Facebook games like Farmville, Mafia Wars and Sorority Life like the plague, but I’ve always known that these games are popular among my friends. And I wouldn’t have guessed that a game maker like Playfish, the creators of games like Pet Society and Word Challenge, could be worth a whooping $400 Million. Last Monday, Electronic Arts (EA) acquired Playfish in a move that signifies just how lucrative social gaming has become. Be sure to check out this Mashable article, The Future of Gaming: 5 Social Predictions.

Mashable

5 Impressive Real-Life Google Wave Use Cases

7 Ways to Get More Out of LinkedIn

BREAKING: EA Acquires Facebook Game Maker Playfish For Up to $400 Million

Rupert Murdoch Plans To Hide His Sites From Google, The World Yawns

The Future of Gaming: 5 Social Predictions

New Version of Google Search Is Launching Soon

STATS: Has Twitter Flatlined Just Short of Mainstream?

LEAKED: Facebook is Coming to the PlayStation3

Top 5 Must-Read Social Media Books

Tech Crunch

Twitter To Rollout A New API For Location-Based Trends

Google Acquires AdMob For $750 Million

Exclusive: Google Has Acquired Gizmo5

If The WSJ.com Says Goodbye To Google, It Will Also Say Goodbye To 25 Percent Of Its Traffic

Social Networks Continue To Rally Around Twitter As LinkedIn Goes Tweet Crazy Too

When It Comes To iPhone In-App Purchases, Games, Social Networking, And Books Rule

Hate It Or Love It, Twitter’s New Retweet Style Is Rolling Out

Google Latitude Now Tells You Where You’ve Been

Zynga’s FishVille Sleeps With The Fishes For Ad Violations

Facebook Killed The MTV Star: Shakira To Debut New Music Video On Ustream/Facebook

Retrevo Lets You Tap Into Electronics Recommendations Via SMS And Twitter

Badda Bing! Microsoft woos newspapers by funding their stick to beat Google

Fast Company

Augmented Reality Is Both a Fad and the Future — Here’s Why

Cisco’s Collaboration Platform: Facebook for Business?

New “Microformat” Could Change the Way We Read Online

YouTube Does Something Great at Last: 1080p HD

Ad Age

Why Digital Agencies Are Indeed Ready to Lead

Brand Week

Good News, Bad News for Mobile Marketing

Wendy’s Hunts for Bacon Lovers in Social Media

Blogs and Other News Media

Google Puts Voice on Steroids with Gizmo5 (PC World)

Second Life Founder Launching Reputation Currency System (Read Write Web)

Project Retweet: Phase One (Twitter Blog)

Social Media News 11/7/09

Welcome to the Social Media News double-hitter! This week’s post will also cover last week’s headlines in social media. For the first time since I’ve been writing the Social Media News, I missed last week’s recap due to illness as well as being out of town. So here’s a two-for-one post to make up for it.

Twitter’s new List feature has been the talk of the town in social media during the past two weeks.  I first made mention of the new feature in the 10/23 SMN post.  Since then, there’s been thousands of articles and blog posts written up about Lists. Some of my favorites are these: Twitter Lists:  FAQ and Strategies, Twitter Lists and Real-Time Journalism, 4 Ways News Organizations are Using Twitter Lists, and The Brilliance of Twitter Lists and Suggestions for Improvement.  Twitter Lists are fantastic for grouping tweeps based on interest or profession, organizing various Twitter streams into topic categories, and allowing users to quickly access specific tweeps without having to be a follower. More over, an unexpected benefit from Lists is the creation of another way to judge popularity, authority and/or influence of every Twitter user: each Twitter profile displays how many times a user has been “Listed”.  In addition to how many followers one may have, the number of Lists that a user has been listed on gives us a quantitative value of their Twitter social status.

Lists have been praised as the most useful improvement ever made on Twitter. However, the TwitterPeek is a new gadget hailed as one of the most useless Twitter tools of all time. The TwitterPeek is a small, smartphone-sized device meant for one thing, and one thing only: connect you to Twitter. It doesn’t do anything that just about any smartphone can’t do, and I believe the price tag is a little steep for a one trick pony: $99 for six months of service ($8/month after that), or $199 for a lifetime service plan. I much rather have a new Coach wallet, thanks.

On Wednesday Apple announced that it’s iTunes App Store has reached 100,000 iPhone apps. But as ReadWriteWeb reports, new data from AppsFire reveals that of those 100,000 available apps, only about 20% of them are currently used. The other 80% of apps are not actively installed on iPhones, iPods or iTouch devices. Classic 80/20 rule. Click here for the long-tail graph from AppsFire.

Following the news of Bing and Google’s deals with Twitter to include tweets in search result a few weeks ago, Google announced a new Google Labs experiment its calling Google Social Search. Here’s the idea: you create a social graph on your Google user profile by linking all of your social networking accounts like Facebook, Twitter, FriendFeed as well as Google products like YouTube, Picasa and Blogger. Once your social graph is complete, information from those networks will be integrated into Google search results.  When you search Google for a product, service, destination, or anything else, recommendations and comments from your friends, family and other contacts would be displayed alongside the normal Web results on the search page. In this way, the Google search engine becomes a recommendation engine. If this idea becomes mainstream, it will be a game-changer for SEO and SEM marketers, as organic search listings will compete against word of mouth from the user’s social circle. Watch the demo video and get all the details straight from the Google blog, and be sure to check out this great article from ClickZ: Social Media, Meet Search.

Ad Age

The Two Faces of Facebook

Social-Media Pranksters Had Fun With Walmart’s Caskets

TechCrunch

NBC Prepares For The Winter Olympics With Silverlight, HD Video, And Facebook Connect

Facebook Share Adds Live Share Counts, Analytics

Apple Has No Sense Of Humor. Luckily, Google Does

MediaPost

Research Brief: Twittering To Keep Current

Consumers More Willing To Share Brand Info On Social Networks Than Previously Thought

Mashable

4 Ways News Organizations are Using Twitter Lists

Twitter Lists: Frequently Asked Questions and Strategies

WOW: Facebook Adding Half a Million New Users Every Day

Twitter Lists: Frequently Asked Questions and Strategies

Killer Facebook Fan Pages: 5 Inspiring Case Studies

LinkedIn Is Getting a Redesign [Pics]

Pizza Hut’s iPhone App Has Generated $1 Million in Sales

Google Dashboard: Now You Know What Google Knows About You

Blogs and other news media

Twitter lists and real-time journalism (CNN)

Social Media, Meet Search (Click Z)

Vegas Hotels Trade Rooms In Exchange for New Twitter Followers (BlackWeb 2.0)

Introducing Google Social Search: I finally found my friend’s New York blog! (Google Blog)

The TwitterPeek is a Peek that tweets (CrunchGear)

TwitterPeek: The Twitter-Only Gadget Destined for Extinction (PC World)

iTunes App Store: 100k Apps, But Only 20% Are Being Used (ReadWriteWeb)

Google’s Creepy Social Search (PC Mag)

E-Mail Marketers Don’t Get Mobile Marketing (Mobile Marketing Watch)

Blinded by the Tweet: Don’t let social media infatuation blue TV and video (MediaPost)

The Brilliance of Twitter Lists and Suggestions for Improvement (The Next Web)

Social Media News 10/23/09

Twitter made multiple headlines this week. Most significant of which, Bing and Google will now index Tweets in real time and display them along with search results. Bing has a public beta now available, but as far as I know Google hasn’t disclosed when they will begin to integrate. If you can’t wait for the official release, check out a new broswer plugin called Kikin. The plugin will allow you to integrate content from multiple social networking sites (like Facebook, Twitter, YouTube, and even eBay and Amazon) with search results from your favorite search engine.

The Twitter announcement was made Wednesday at this year’s Web 2.0 Summit held in San Francisco. At the same conference, venture capitalist Sean Parker gave a presentation that has spurred a lot of conversation. Parker made the distinction between “network services” like major social networking sites, and “information services” like search engines. In his slide deck, Parker claims that network services will trump information services and ultimately shape the future of the internet. “Companies that harness the power of networks will dominate the internet. Collecting data is less valuable than connecting people.”

If Sean Parker is right, then the Bing and Google deal with Twitter is a good move. This week, the Pew Internet Project reported that Twitter and other microblogging services are used by 19% of internet users, which has increased from 11% of users 6 months ago. Also this week, Twitter hit a significant milestone on Monday with the 5 billionth Tweet, now known as the “Pentagigatweet”. (The Tweet has since been deleted by it’s author Robin Sloan, for whatever reason.)

The final word on this week’s Twitter news comes from co-founder and chief executive Evan Williams. The New York Times reported on Williams’ remarks from the Web 2.0 Summit, at which he announced that later this month Twitter will release its “Lists” feature, currently in beta for a few thousand users.  Lists allow Twitter users to better organize Twitter feeds that they are interested in, and I believe it’s going to be very similar to Amazon’s Listmania feature.

Facebook debuted a new feature of its own this week with a redesign of the Facebook user home page. Users can now toggle between “News Feeds” and “Live Feed”. The change was made without much explanation to Facebook users, thousands of which were left wonder what the heck was different between the News and Live feeds. Here’s I how explained the difference: The Live Feed are all the status and news updates that Facebook users are accustomed to seeing on their homepage; The News Feed is the feed of events from the Live Feed that the site believes will be most interesting to the user, based on how popular the post is, and based on the user’s past interactions on the site. This feature was developed in response to user feedback, but as with any major site change, there has been a minor backlash to the upgrade.

Mashable

Twitter: 5 Billion Tweets Served

Facebook Adds Digital Music to Gift Store

Tech Crunch

MySpace Adds Full Music Video Archives, Deep Artist Analytics

Sean Parker’s Rise of Facebook And Twitter, Fall Of Google Presentation (Full Slide Deck)

The ‘I Automatically Hate The New Facebook Home Page’ Group Gets Some Big Support

Kikin Personalizes Search By Tapping Into Your Social Graph

Ad Age

Google, Microsoft’s Bing to Include Twitter in Search

Controversial Amp App Gets Dumped By Pepsi

Brandweek

McAfee’s Documentary ‘Reverse Migrates’ to TV

Google Makes a ‘Banner Move’

Pepsi Pulls Amp iPhone App

19% of U.S. Internet Users Tweet

Wired

Amazon Dumps Sprint for Kindle 2, Embraces AT&T

Nation’s First Open Source Election Software Released

Blogs & Other News Sources

Amazon, Facebook, and Google back FCC on Net neutrality

Twitter’s Chief Talks About Lists, Traffic and Revenue

Facebook Revamps Homepage, News Feed

RT @google: Tweets and updates and search, oh my!

Twitter hits 5 billion tweets